Big Mountain Foods Launches “Category Disruptor” Bean-Based Tofu – vegconomist

from Canada Great Mountain Foods launched tofu made with beans instead of soy. The new product is the result of six years of development and is said to work and taste like semi-firm soybean tofu.

According to Big Mountain, tofu is a first in the market and contains 95% more protein than leading soy-based brands. It contains only Canadian beans and is available in two varieties – regular and smoked.

Many consumers avoid soy due to allergies or concerns about GMOs, so Big Mountain’s product will provide a much-needed solution to a market gap. The company describes soy-free tofu as “a true category disruptor.”

Innovation by Big Mountain Foods

Bean tofu isn’t Big Mountain’s only recent innovation. Last October, the women-led company launched another market first: a line of alternative meats made from lion’s mane. In 2020, Big Mountain announced that it would open a new 70,000 square foot facility, allowing it to expand its capacity enough to compete with other global plant-based brands.

“I am so proud of the expansion Big Mountain has achieved so far. The new facility will allow us to accelerate our product distribution strategy in the United States, Canada and Asia over the next five years” , said Kimberly Chamberland, president of Big Mountain Foods.